Ambassadors

Our ambassadors represent more than fitness — they represent the TBKFiT mindset.

Representing the future of fitness

Driven by discipline, performance, wellbeing, and self-improvement, they inspire others to become stronger both physically and mentally every single day.

From athletes and martial artists to creators and fitness personalities, our ambassadors embody the core values behind the brand: progression, resilience, confidence, and positivity.

Built on movement & mindset

TBKFiT is more than training. It’s a lifestyle built around movement, health, performance, and becoming the best version of yourself.

Our ambassadors inspire the community through:

  • Consistency

  • Hard Work

  • Confidence

  • Discipline

  • Healthy Living

  • Positive Mindset

They represent the future of modern fitness, performance, and personal growth.

Ambassador

Ruby Russell

Ruby Russell is one of the UK’s rising Taekwondo talents, competing since the age of 6 and training with the British Taekwondo Sports Performance Squad. Known for her dedication and relentless work ethic, Ruby represents the next generation of elite martial artists.

Achievements

  • Double World Champion

  • Multiple European & International Medallist

  • Hall of Fame ‘Top Martial Artist’ 2025 & 2026

  • Gold Medallist representing GBR in Moldova

  • 2nd Dan Black Belt

  • Assistant Instructor & Qualified Umpire

  • Ruby lives by discipline, consistency, and resilience. With ambitions of reaching Team GB’s Elite Squad, she pushes herself daily to improve both mentally and physically.

  • Training up to 6 days a week, Ruby balances elite sport alongside college studies, RAF Air Cadets, piano, and working towards her Gold Duke of Edinburgh Award.

  • Ruby represents everything TBKFiT stands for — movement, performance, confidence, and a mindset focused on constant progression.

More than a brand

TBKFiT is a global movement focused on helping people move better, train smarter, feel stronger, and live healthier for the long term.

Our ambassadors bring that vision to life every day — motivating others to push limits, stay committed, and keep progressing.